SUMMARY
Soulsight is love, truth and beauty at the service of business growth. The importance of interdependence, understanding that people’s potential is what drives our world, and a steadfast commitment to the truth are the company's DNA.
TESTIMONIAL
«En cada paso del proceso de transformación, el equipo ha fusionado cuidadosamente creatividad y empatía, para dar nueva vida a la identidad, lo que ha sido más que una transformación visual, comprometiéndonos a preservar la esencia en cada detalle del servicio.
Junto a Plural, en este viaje de respeto, sensibilidad y renovación que honra nuestra esencia, hemos conseguido brindar un servicio que trasciende lo ordinario, transformando cada momento de adiós en un tributo lleno de significado, donde las historias vividas nos dejarán un legado que perdurará en el corazón de quienes quedamos».
Carmen Bustos. Founder Soulsight.
ORIGINAL MUSIC AND SOUND DESIGN: JABY JIMÉNEZ | ART DIRECTION AND EDITING: PLURAL
PROJECT INFORMATION
Soulsight opens paths to understand the biggest challenges of our times, helping companies and the people within them explore and question themselves through a challenging and curious outlook to unleash the true potential of human beings, to learn how to see the invisible.
This project arises from the wonderful opportunity given to us by our colleagues: to leverage their 20th anniversary elevating the Soulsight brand to the level of sophistication of their work. Inspired by journalism as a contemporary humanist axis, we created a new identity that merges deep, critical, and thoughtful reflection with direct and concrete codes. All articulated with an honest, courageous and sometimes poetic attitude, brought to life through image and word.
A project where curiosity inspired the cat, where restlessness and humility intertwine to embrace change with a listening attitude. This radical honesty to see the invisible and appreciate the subtle defines every step of their essence and their new brand.
BEFORE AND AFTER
